by Gina Salvatore | Jul 26, 2023 | Octo Insights
Networking is more than simply connecting with colleagues on LinkedIn. While this type of connection has its benefits (more on that later), building a diverse, valuable network should be more like dating than selling. Here are some of our favorite suggestions for...
by Gina Salvatore | Feb 24, 2023 | Octo Insights
2022 was a year filled with successful strategies, creatively executed solutions, and a brand-new program for business owners to expand their sales and marketing process. Let’s explore the most exciting projects Team Octo tackled last year. Pivot. Pivot. Pivot! We...
by Gina Salvatore | Aug 17, 2022 | Octo Insights
The Great Resignation has many businesses scrambling to find the right people to join their teams. Of the 21% of American workers who switched jobs in the last 12 months, 40% are actively looking for another job. Churn in the labor market is creating stress on the...
by Gina Salvatore | Aug 17, 2022 | Octo Insights
Birds singing. Scents of flowers and freshly cut grass. Trees swaying in the breeze. The sound of waves crashing on the beach. Just imagining the sights, smells, and sounds of summer is enough to relax the busiest mind. As we enjoy the slower pace of the season, the...
by Gina Salvatore | Jun 28, 2022 | Octo Insights
Graduating college is an exciting time in a person’s life, but it can also be nerve-wracking. As college graduates search online for marketing roles, they often sort through a sea of sales positions. Marketing professionals can flourish in sales jobs, but it is...
by Gina Salvatore | Jun 28, 2022 | Octo Insights
When we are children, society tells us it is normal to be curious. Our young brains want to understand, learn, and grow. As we hit adulthood, many people lose their inquisitive nature, and that is a detriment to us all. In marketing, we see first-hand how a lack of...
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